Cookie Policy

1. Introduction and Scope

This Cookie Policy ("Policy") explains how PaceBrain ("Company," "we," "us," or "our") uses cookies, web beacons, pixel tags, local storage objects, and other similar tracking technologies (collectively, "Cookies") on our website located at pacebrain.com and any associated subdomains, mobile applications, and services (collectively, the "Platform").

By accessing or using the Platform, you acknowledge that you have read, understood, and agree to be bound by this Policy. If you do not agree with this Policy, you must discontinue use of the Platform immediately. This Policy should be read in conjunction with our Privacy Policy and Terms of Service.

2. Definition and Technical Explanation of Cookies

Cookies are small text files containing alphanumeric identifiers that are stored on your device (computer, tablet, smartphone, or other electronic device) when you visit a website. Cookies enable the website to recognize your device and remember information about your visit, such as your preferences, login status, and browsing history.

In addition to traditional HTTP cookies, this Policy also governs the use of:

• Local Storage Objects (LSOs): HTML5 local storage and session storage mechanisms that store data locally on your device.
• Web Beacons: Small, transparent graphic images (also known as "clear GIFs" or "pixel tags") embedded in web pages or emails to track user behavior.
• Browser Fingerprinting: Techniques that collect information about your browser configuration, installed plugins, and other device characteristics.
• ETags: Entity tags used for web cache validation that may be employed to track unique visitors.

3. Categories of Cookies We Use

3.1 Strictly Necessary Cookies (Essential)

These Cookies are indispensable for the operation of the Platform and cannot be disabled without rendering the Platform inoperable. They include Cookies that enable core functionality such as security, session management, network management, and accessibility. Without these Cookies, services you have requested, such as user authentication and account access, cannot be provided.

3.2 Analytics and Performance Cookies

These Cookies collect information about how visitors use the Platform, including which pages are visited most frequently, time spent on pages, bounce rates, traffic sources, and error messages encountered. This information is aggregated and anonymized, meaning it does not directly identify individual users. We use this data to improve Platform performance and user experience.

We utilize Vercel Analytics and Vercel Speed Insights for performance monitoring. These services may collect:

• Page load times and Core Web Vitals metrics
• Navigation patterns and user flows
• Geographic location (country/region level)
• Device type, browser, and operating system
• Referrer information

3.3 Marketing and Advertising Cookies

These Cookies are used to deliver advertisements that are relevant to your interests. They may also be used to limit the number of times you see an advertisement and to measure the effectiveness of advertising campaigns. These Cookies remember that you have visited the Platform and may share this information with third-party advertisers.

4. Cookie Duration and Expiration

Cookies may be classified by their duration as follows:

• Session Cookies: Temporary Cookies that expire when you close your browser. These are used to maintain your session state and facilitate navigation.
• Persistent Cookies: Cookies that remain on your device for a specified period or until manually deleted. Our persistent Cookies have varying expiration periods, typically ranging from 30 days to 365 days, depending on their purpose.

Your cookie consent preferences are stored for 365 days from the date of your consent.

5. Third-Party Cookies and Data Processors

In addition to our own Cookies, we may allow certain third-party service providers to place Cookies on your device. These third parties act as data processors on our behalf and are contractually bound to process data only in accordance with our instructions and applicable data protection laws.

Third-party services that may deploy Cookies include:

• Vercel: Hosting, analytics, and performance monitoring
• Supabase: Authentication and database services
• Stripe: Payment processing (when applicable)
• Sentry: Error tracking and monitoring

Each third party operates under their own privacy and cookie policies. We encourage you to review their respective policies for more information about their data practices.

6. Your Rights and Cookie Management

You have the right to decide whether to accept or reject Cookies (except Strictly Necessary Cookies). You can exercise your cookie preferences through our cookie consent banner displayed upon first visit, or by adjusting your browser settings.

6.1 Cookie Consent Mechanism

Upon accessing the Platform, you will be presented with a cookie consent banner allowing you to:

• Accept all Cookies
• Reject all non-essential Cookies
• Customize your preferences by category

6.2 Browser-Based Controls

Most web browsers allow you to control Cookies through their settings. You can typically:

• View and delete existing Cookies
• Block all Cookies or third-party Cookies
• Set preferences for certain websites
• Enable "Do Not Track" signals

Please note that disabling Cookies may impair your ability to access certain features of the Platform and may result in a degraded user experience.

7. Legal Framework and Compliance

This Cookie Policy is designed to comply with applicable data protection and privacy regulations, including but not limited to:

• General Data Protection Regulation (GDPR): European Union Regulation 2016/679
• ePrivacy Directive: Directive 2002/58/EC as amended by Directive 2009/136/EC
• California Consumer Privacy Act (CCPA): California Civil Code Section 1798.100 et seq.
• California Privacy Rights Act (CPRA): Proposition 24 amendments to CCPA
• UK GDPR: The UK General Data Protection Regulation as retained in UK law
• Privacy and Electronic Communications Regulations (PECR): UK regulations governing electronic marketing and cookies

8. International Data Transfers

Some of our third-party service providers may process Cookie data in countries outside your jurisdiction, including the United States. Where such transfers occur, we ensure appropriate safeguards are in place, including:

• Standard Contractual Clauses (SCCs) approved by the European Commission
• Binding Corporate Rules where applicable
• Certification under relevant data protection frameworks

9. Updates to This Policy

We reserve the right to modify this Cookie Policy at any time. Any changes will be effective immediately upon posting the updated Policy on the Platform. The "Last Updated" date at the top of this Policy indicates when revisions were last made. Your continued use of the Platform following the posting of changes constitutes your acceptance of such changes.

For material changes that significantly affect your rights or our data processing activities, we will provide notice through the Platform or via email to registered users.

10. Contact Information

If you have any questions, concerns, or complaints regarding this Cookie Policy or our use of Cookies, please contact us at:

11. Governing Law and Jurisdiction

This Cookie Policy shall be governed by and construed in accordance with the laws of the jurisdiction in which PaceBrain is established, without regard to its conflict of law provisions. Any disputes arising out of or relating to this Policy shall be subject to the exclusive jurisdiction of the courts in that jurisdiction.